The Odyssey Effect: When Film Tourism Goes Too Far Favignana, a small Italian island in the Mediterranean, is bracing for an influx of tourists following the success of Christopher Nolan's film adaptation of Homer's classic, The Odyssey .
Local authorities are hoping to capitalize on the blockbuster's popularity, but this phenomenon has a history of devastating consequences for fragile destinations.
A permanent exhibition at the former Florio tuna processing plant is already underway, and Mayor Giuseppe Pagoto estimates that the production generated between €1 million and €2 million in local spending during its several month shoot.