The Missing Piece in Roku's Dominance Puzzle Roku's reign as the leading streaming platform may be more of a mixed blessing than a unifying force for its users.
A recent survey from Horowitz Research reveals that despite its impressive market share, Roku falls short in several key areas, including ease of content discovery, lag time, casting, and ad experience.
The company's broad reach and penetration into the younger demographic are undeniably attractive to potential investors like Fox, who recently announced a $22 billion acquisition.