Ford’s Next Act: A Shift in Focus or a Desperate Attempt? Ford’s struggles in the electric vehicle (EV) market have been well documented.
The company’s recent pivot to energy storage systems is raising more questions than answers, with some seeing it as an attempt to diversify its portfolio and capitalize on growing demand for sustainable energy solutions.
A closer examination of Ford’s history reveals a complex story. Despite investing heavily in EVs, the company has failed to gain significant traction in the market. The $19.